Casino loyalty programs have changed the way players interact with gaming venues. At first designed to reward frequent visitors, these programs have progressed into sophisticated systems that employ data metrics to improve player satisfaction. According to a 2023 publication by the American Gaming Association, nearly 70% of casino revenue comes from loyalty program members, highlighting […]

The casino field has experienced a notable transformation over the previous few eras, evolving from classic brick-and-mortar venues to active online platforms. This change has been propelled by digital advancements and shifting consumer tastes. In 2023, the global online gambling industry was valued at roughly (63 billion, with estimates indicating it could attain )114 billion […]