Artificial Cognition (AI) is revolutionizing the casino field by optimizing processes, improving customer interactions, and improving security measures. In 2023, the Venetian Resort in Las Vegas adopted AI-driven metrics to tailor marketing strategies, resulting in a 30% boost in customer engagement. This transition shows how AI can adapt deals based on individual player actions. One […]

Casino loyalty programs have changed the way players interact with gaming venues. At first designed to reward frequent visitors, these programs have progressed into sophisticated systems that employ data metrics to improve player satisfaction. According to a 2023 publication by the American Gaming Association, nearly 70% of casino revenue comes from loyalty program members, highlighting […]

Live dealer games have transformed the online casino scene by providing players with an immersive and dynamic gaming adventure. Since their introduction in the beginning 2010s, these games have gained immense popularity, with a document from Statista revealing that the live casino market is projected to attain $3.2 billion by 2025. One significant figure in […]

The casino field has experienced a notable transformation over the previous few eras, evolving from classic brick-and-mortar venues to active online platforms. This change has been propelled by digital advancements and shifting consumer tastes. In 2023, the global online gambling industry was valued at roughly (63 billion, with estimates indicating it could attain )114 billion […]

Casino loyalty programs have significantly evolved over the decades, providing players with various incentives to boost their gaming experience. Traditionally, these schemes compensated players based on their gaming participation, but modern initiatives have become more advanced, integrating technology and customized rewards. According to a 2023 report by the American Gaming Association, loyalty programs now represent […]

Casino marketing has experienced notable changes over the years, adapting to new technologies and consumer habits. In 2023, a study by the American Gaming Association uncovered that casinos are progressively utilizing digital marketing strategies to reach younger groups. This change is crucial as millennials and Gen Z now represent a significant segment of casino visitors. […]